We are LiveYield Limited (company number 08780027) (referred to as "we" or "us" or "our"). We are the providers of the website liveyield.co.uk (referred to as the "Site").
We provide this Site to subscribing estate agents, letting agents, new homes developers and overseas property owners to display properties they are marketing. We are not estate agents ourselves.
A reference to "you" or "your" is a reference to a user of the Site or any of our services.
If you have any queries or comments about the policy, our use of your personal information or wish to unsubscribe from messages from us, please get in touch by emailing us at [email protected]
We use the information we collect about you to:
When you visit or use the Site or use our services, you may be asked to provide certain information about yourself, including your name and your contact details. We may also collect information about how you use this Site including your searches, the properties and pages you look at, the advertisers or partners you contact and the contents of the emails you send to them. Finally, we may also collect information from any correspondence that you have with us. Collectively, we refer to this as "Your Information".
Your Information will enable us to provide you with access to all parts of this Site and to supply the services and features that you have requested. We may aggregate the information to identify patterns which we can use in our marketing and to help us develop, administer, support and improve our services and features.
We may use Your Information to contact you for your views on our services and to notify you occasionally about important changes or developments to this Site or our services. Where you have consented, we may also use Your Information to contact you with details about any other products or services we or our partners or advertisers offer that may be of interest to you. Where you have consented to being contacted by third parties, we may make Your Information available to them. If you change your mind about being contacted in the future, please email us at [email protected] and tell us.
The following features, by their nature, require and make use of personally identifiable information.
The information that you enter into any of the forms we offer to allow you to contact advertisers is recorded by us and then sent to the advertiser that you chose to contact. This helps them provide you with a more personalised service. We also send the advertiser details of your last search to help them find property that matches your requirements more closely. If you are a registered user and signed in when you contact an advertiser, we include your settings to help them to provide more personalised services to you
When you use the email a friend feature of this Site we record which properties you have sent to the friend, solely so that we can track the popularity of those properties. We record the other details provided in the email for internal monitoring of the service. We will NOT add any information collected in this manner to our mailing lists or inform the advertiser, to protect you and the recipient's privacy.
If you register with us, we save the details you provide and use them to enable us to personalise the service we offer to you. You can update your details at any time via the Site. When you are signed in, we automatically pre-populate your saved details on contact forms.
If you register with us and shortlist properties you are interested in, we can identify which properties you have saved. We may anonymously aggregate these details to indicate how many users have saved a particular property, but we will not make available to third parties any personal data relating to which users have saved which properties.
If you register with us, save searches and/or use the property alerts feature to receive notification when new properties matching your criteria are added to this Site, we record the settings you use and which properties have been sent to you. We do not make any information about any property that has been sent to you available to our advertisers or third parties.
We retain access to all personal information that we have collected from you.
When our service is available via the websites of our partners, those partners may have access to Your Information. Their use of your personal information is governed by their privacy policies. We are not responsible for the privacy policies and practices of any other websites, even if you access them using links from this Site or if you can access this Site or use our services from them. We therefore recommend that you check the policy of each Site that you visit and make sure that you are comfortable with the terms of such policies before providing any personal information.
If our business enters into a joint venture with or is sold to or merged with another business entity, Your Information may be disclosed and ultimately transferred to our new business partners or owners.
If we offer or supply a service to you that is provided on our behalf by a third party we may have to pass Your Information to them in order to deliver the service. By using this Site you consent to us providing Your Information to the third parties licensed by us to provide such services. We may also use third parties to provide services on our behalf which may include processing (but not using themselves) Your Information e.g. to complete partial addresses or to augment the information we hold about you. In either case, we will not pass Your Information to anyone who is not also notified with the Information Commissioner's Office as a data controller or is not subject to these or similar provisions in our contract with them and we will not allow the third party to use Your Information commercially without your consent.
We will not otherwise disclose, sell or distribute Your Information to any third party without your permission unless we are required to do so by law.
Registered users of this Site can update their information, change settings or deactivate their account in the My LiveYield page once signed in.
Users of this Site can request we provide them with a copy of the personally identifiable information we hold via contact us. We may charge a small administration fee to cover the data search, preparation and delivery. You may ask us to make any necessary changes to ensure that such information is accurate and kept up-to-date.
Like many websites, we use "cookies" to enable us to personalise your visits to this Site, simplify the signing-in procedure, keep track of your preferences and to track the usage of this Site. Cookies are small pieces of information that are stored in the hard drive of your computer by your browser. Your browser will have the option to prevent websites using cookies (your browser's help screen or manual will tell you how to do this), but please note that this may reduce the functionality of this Site and other websites.
Like all websites, our servers automatically record 'log files' containing information about the volume and characteristics of our Site traffic e.g. IP address, numbers of pages viewed, length of time spent on Site. We use log files to build pictures of how our Site is used that help us to monitor and improve the service. We cannot identify you from your log files.
We follow strict security procedures to ensure that your personal information is not damaged, destroyed, or disclosed to a third party without your permission (unless they are providing services as outlined in the 'who has access to Your Information' section above) and to prevent unauthorised access to it. The computers that store the information are kept in a secure facility and we use secure firewalls and other measures to restrict electronic access. If we are working with third parties we will require them to have in place similar measures to protect Your Information.
All of the information we collect or record is restricted to our offices. Only employees who need the information to perform a specific job are granted access to personally identifiable information. We will explicitly ask you when we need information to identify you. We may require you to co-operate with our security checks before we disclose information to you. You can update the personal information that you give us at any time by viewing your my details page.
Your Information will not be transferred outside of the European Economic Area.
We will retain Your Information for a reasonable period or for as long as is required by law.
If you are the owner of a property being displayed for sale on our website this is because the agent you have chosen to use for the sale or the letting of your property has a contract with us to display the details of your property on our Site and thereby place the information about your property fully in the public domain.
Details held by us about a property do not comprise personal data as defined by the Data Protection Act 1998. LiveYield may use the data which we hold about properties advertised to provide professional valuation services and other data services to third parties. If your property is listed for sale on LiveYield you may ask us not to use some or all of the details of your property to provide such data services. In this event please email us at [email protected] stating your full name and address, confirmation that you are the owner of the property upon whose instructions we are entitled to act, the full postal address of your property, the date it was placed on the market for sale, and the name address and telephone number of the agent you have instructed to market the property. We will consider your request but are not under an obligation to take any action in this regard (e.g. taking your property off of our Site); this is ultimately a matter to be dealt with between you and your estate agent.
We may change this policy from time to time as we add new services or features or in response to changes in the law or our commercial arrangements. Any changes to this policy will be posted on this Site.